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PG Diploma in Retail Management

PG Diploma in Retail Management College in Punjab - Desh Bhagat University

Retail management is selling of goods & services to the end customer. Nowadays with increased competition due availability of many substitutes, it is very difficult to survive. And to overcome this difficulty, a new course in the field i.e. Retail Management has emerged.
Due to the new era of technology i.e. online shopping, electronic payment system, delivery of goods and services, there is need for one to get a professional degree or diploma in the field. The degree or diploma enables one to be innovative and organized towards the functions of procurement, marketing and distribution or selling of products weather it is online or in person.
A Retail manager can either run a single department within a retail business or the entire store , it depends upon the scale of business one is employed with or managing .Retail managers are accountable for managing day to day operations, including procurement of stock , distribution or sales , management of staff , handling customer complaints and so on .
Role of Retail Managers
  • Recruitment, training, supervision, performance management and appraisal of staff
  • Maintaining accounts and financial reports for record purposes.
  • Handling customer queries and complaints or grievances.
  • Managing and motivating staff.
  • Maintaining website, online portals, and social media accounts.
  • Preparing promotional materials time to time and promoting the same.
  • Liaising and coordinating with head office or immediate boss
  • Ensuring compliance with health and safety legislations set by government or respective bodies.
  • Meeting the goals set by management, maximizing profits, meeting sales targets, and maintaining budgets. The role is very vast which may include setting of goals; the responsibilities of the role may differ from organization to organization.
Job Prospects after doing a diploma in retail management
One can either run his own business or do a job, few of the job titles are mentioned below:
  • Retail Manager/ Floor manager
  • Inventory manager
  • Shopping operational manager for replacement of stock
  • Merchandiser
  • Analyst
  • Supply Chain Distributor
  • Marketing Executive
  • Warehouse Manager
  • Brand Manager
  • Image Promoter
  • Merchandise Manager
  • Department Manager
  • Customer service

Why study retail management at Desh Bhagat University:
Desh Bhagat University, Mandi Gobindgarh,Punjab has recently introduced Diploma /PG Diploma in Retail Management.
The details of the course are mentioned below:-
Duration:-One Year
6 Months Theory
6 Months Practical Training-with 8000/- per month stipend by Sportking.

The most exciting feature of course introduced by Desh Bhagat University is that they have tie up with many prominent brands for practical or industrial training. Sportking is one of the brands with whom Desh Bhagat University has done a tie up for 6 months practical training . During practical training , sporting is also offering 8000/- pm stipend to the trainees.
Academic Programs


PG Diploma in Retail Management

Eligibility: Graduation in any stream
Duration: 2 Years
Full Time

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